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An export consultant turned entrepreneur. When the promoter of BNN Food & Beverages first met us, all that we knew that he wanted to build a different startup that would venture into the retail segment in an innovative way without ever compromising on quality. This has been by far the trickiest "i2i" project of ours. The platform that needed to be built was one that catered to any conceivable natural products that is sourced only from the highest quality farms & processing plants, to be delivered to the customers doorstep. While the infrastructure to support such a venture was being developed, www.buynatural.net went into a pre-launch campaign with a promotional website put in place. This gave our team time to build a stong e-commerce platform that also catered to the content management needs of the site. Being a vociferous reader, the promoter also intended to start publishing interesting articles on his website. The site had been launched in March 2007, and has provided for interesting facts & articles on natural products. The site is currently poised to take off in a big way once its state of the art infrastructure is completed that would house its order processing call centre & along with packaging & processing units for locally sourced products. Our efforts will be tasting success very soon.
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